Part 1: Group Proposal
- Using the Small Group Discussion Board, the group will come to a consensus on a single product idea and develop a proposal of 6 to 8 pages addressing the product, the state of its industry, and details of its market.
- Come to a consensus on the business model approach: intrapreneurial or entrepreneurial. Details about the character of the company, its contributors, of why this approach was chosen for this project should be included in the proposal.
- Provide information on the product selected, its market, and its industry.
- The proposal must also provide new information on the chosen product’s main competitors, how their product is different the competition, and detail the demographics of the product’s target customer.
- Additionally, the proposal should include a company overview of pro-forma, its business principles, its contributing team members including details about their skills and strengths, and a basic pro-forma income statement utilizing business premier index. This should include basic cost projections and other resource requirements for the product. Download Pro-Forma Statement Template.
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